ACTIVITY APPROACH TO THE ANALYSIS OF FOUNDATIONS OF ECONOMIC PSYCHOLOGY

Abstract: The article considers theoretical questions of human economic behavior. As a starting point of the analysis is invited to consider not the object of economic relations – the market product, but the subject of economic activity and its leading motive. An attempt was made to formulate the basic internal contradictions of economic activities as a purposeful activity oriented to profit.

Keywords: commodity, economic activity, subject of economic activity, money, purchase, sale, beneficiation, ruin, economy, chrematistics.

Nemczow Alexander – candidate of psychological Sciences, associate Professor of educational psychology Department of psychology Institute of psychology  L.S. Vygotsky Russian state humanitarian University, Moscow

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